Privacy Policy

Introduction

Folly Wildlife Rescue Trust is a charity committed to rescuing orphaned, sick and injured wildlife and releasing them back into the wild. Our registered charity number is 1091857.

Our Privacy Policy explains how we collect and use your information

We are completely committed to protecting our supporters’ personal information and will only use the information that you provide lawfully.

This policy explains how we collect and use your information, and it may be necessary to update it at any time without notice so please check it regularly. We will also use reasonable efforts to inform you of any significant changes to this policy.

If you have any queries about this policy, please contact Folly Wildlife Rescue at The Broadwater Forest Hospital, Fairview Lane, Tunbridge Wells, Kent TN3 9LU or by email at admin@follywildliferescue.org.uk.

How do we collect information?

We may obtain personal information from you in a variety of ways, including when you:

• bring an animal to us for rescue and rehabilitation

• would like advice on helping wildlife in your garden

• apply to become a supporter or volunteer

• make a donation

• register for any of our campaigns, events and services

• subscribe to our newsletter

• contact us with a general enquiry or other correspondence

• post comments via social media

• play a Folly Wildlife Rescue lottery or raffle

• purchase items from our shop

• visit our website (fwrt.org.uk)

• update your previously registered contact details with publicly available sources, for example, if you move and use Royal Mail’s redirect service

We may also obtain your information from third-party sources on some occasions, for example: a third-party supplier, in order to send you postal communications, where you have given permission for your details to be shared with other organisations. This could be when buying a product or registering for an event, service or competition. We will only collect your information in this way if we believe you may be interested in hearing from Folly Wildlife Rescue, and where you have not opted out of receiving unsolicited marketing communications, by checking your details against the Mailing Preference Service.

We will always tell you where we have obtained your details from and how to stop your details from being processed in this way in the future should you object.

We may collect your information from publicly available sources such as Companies House and Land Registry records and/or private sources to make use of demographics and indicators of wealth (see further information below)

In some cases, we may also obtain your information from the veterinary practice that you visit with an animal. For example, if a veterinary practice transfers an animal to Folly Wildlife Rescue for further treatment, they may include your address or contact details in order to provide a history of the animal and location details in order for us to release the animal back into the wild.

All information collected is processed in accordance with our legal requirements and applicable data protection legislation.

What information do we collect?

The information we collect depends upon your reason for visiting our website or our wildlife hospital but may include:

• your name, postal address, telephone number and email address (including details you provide from any social media account/profile such as Facebook, LinkedIn, Instagram or X (formerly Twitter)
• credit/debit card information or bank account details if setting up a Direct Debit mandate or making a purchase
• information that you provide to your veterinary practice for the assessment of an animal (for example, your phone number or address)
• analytical data when you visit our website via cookies and your Internet Provider (IP) address
• records of any correspondence with us
• information you enter into our website
• health information when applying to volunteer with us
• your image on CCTV should you visit our wildlife hospital

What information do we collect?

We will use personal information to:

• provide you with a service that you have signed up for
• facilitate any transactions you wish to make with us, including donations and orders
• keep a record of your relationship with us
• respond to any queries or complaints you have
• keep you up to date on Folly Wildlife Rescue news such as fundraising campaigns, challenges, achievements etc and send you information/updates about Folly Wildlife Rescue and our events or other services that we think might be of interest to you
• contact you regarding events, and manage those events
• check for updated contact details against third-party sources so we can stay in touch with you
• understand how we can improve our services and our work
• further our charitable objectives
• safeguard our employees and volunteers
• carry out fraud prevention and money laundering checks
• establish, defend, or enforce legal claims
• conduct due diligence to carry out research to find out more information about our supporters’ and prospective supporters’ backgrounds and interests (including to make a decision, on the basis of a supporter’s level of giving and postcode, whether to send different communications to people who might choose to give higher donations)
• conduct research on the demographics, interests and behaviour of our supporters to enable a better understanding of your requirements
• understand how you engage with us through our website to enable us to improve user experience
• administer our website, perform data analysis, research, generate statistics and surveys related to our technical systems
• display content to you in a way that is appropriate to the device you are using, for example if you are using a laptop or a mobile device
• test our technical systems to ensure they are working correctly
• meet our legal obligations, for example a contract or our obligations to regulators, government and law enforcement bodies

What information do we collect?

Folly Wildlife Rescue must have a reason under the law (also known as a ‘lawful basis’) to collect and use your personal information. We rely on the following lawful bases for processing your personal information.

• When we have your consent to process your information for a specific purpose, for instance to send you marketing emails about Folly Wildlife Rescue and our events
• When the processing is in relation to a contract we may have with you, for instance where we need to process your donation or manage your purchase orders
• When the processing is necessary in order for us to comply with a legal obligation for instance requirements to make reports to HMRC, the Charity Commission and/or Companies House
• When we exercise our legitimate interest to raise the charity’s profile, awareness and funds to support the welfare of wildlife in our care, by:
  • keeping you up to date on Folly Wildlife Rescue news such as fundraising campaigns, challenges, achievements
  • enabling third parties to carry out technical, logistical or other legitimate functions on our behalff
  • conducting research on the demographics, interests and behaviour of our supporters to enable a better understanding of your requirements.
  • making a decision, on the basis of a supporter’s level of giving and postcode, whether to send different communications to people who might choose to give higher donations.

Folly Wildlife Rescue will never swap or sell your details. When dealing with your personal information we will always comply with the current UK data protection law and any other applicable legislation.

We will only use your personal information for direct marketing purposes if we are permitted to do so by law or if we have your consent. The law does permit us to send marketing mail (post) without prior consent until you opt-out of this service, which you can do at any time.

You can update your communication preferences by writing to Folly Wildlife Rescue or emailing admin@fwrt.org.uk

Do you profile my information for fundraising and marketing purposes?

Yes, we may create a profile of your interests, preferences and ability to donate. At Folly Wildlife Rescue our work is only made possible thanks to the generosity of our supporters, so it’s vital that our fundraising efforts are as effective as they can be. By developing a better understanding of our supporters through researching them, including using publicly available sources, we can tailor and target our fundraising events and communications (including volunteering opportunities) to those most likely to be interested in them. This enables us to make appropriate requests to those who may be willing and able to donate more than they already do, or leave a gift in their will, and allows us to be more efficient and cost-effective with our resources and in the way that we raise funds. It also helps to ensure communications are relevant and timely and reduces the risk of someone receiving information that they might find irrelevant, intrusive, or even distressing, so that we can provide an improved experience for our supporters.

Our Fundraiser uses information that is already in the public domain (information that has been published in print or online) to identify high net worth individuals who may be interested in supporting our work with a major gift. This might also include estimating their gift capacity, based on their visible assets, history of charitable giving and how connected they are to Folly Wildlife Rescue.

The publicly available sources of information we use may include Companies House, the electoral register, the phone book, the Charity Commission’s Register of Charities, Who’s Who, LinkedIn, company annual reports, Land Registry and articles in newspapers and magazines.

We may also carry out research to identify existing supporters who may be able to become ‘major donors’. This is based both on publicly available information, and information our supporters have given us (for example, where a person lives, who they bank with, what their occupation is and their
age). We may from time to time engage a specialist third party prospect research company to screen our database against their demographic database for this purpose.

We’re committed to putting you in control of your data and you have the right to op-out of your data being used for profiling purposes by contacting us at admin@fwrt.org.uk.

We may carry out proportionate due-diligence checks on certain donations and donors to ensure that donations are lawful, genuine and consistent with our duty to protect the charity from fraud, money-laundering, reputational risk, or misuse of funds. Only the minimum data required would be collected to complete the check. This may include identity details, contact details, source of funds, and publicly available information (e.g. Companies House). Refusal to provide the required information may result in the charity declining the donation.

How do we protect personal information?

We take the security of your information very seriously and have put appropriate measures in place to minimise the risk to your information from loss, theft or misuse. These include:

• use of a secure server (encrypted) to protect your transaction details when making a donation or purchase via our website
• restricted access control, including use of complex passwords, to your information stored on our systems
• taking measures to ensure the information provided is accurate, up to date and kept only for as long as is necessary for the purposes that you have given consent
• contractual agreements between working partners (for example, banks for payment transactions)
• minimising and/or anonymising the information we hold after it is no longer being processed using technical measures available

While we seek to use appropriate organisational, technical and administrative measures to protect personal information within our organisation, unfortunately no data transmission or storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure, please immediately notify us using the details set out at the top of this policy.

Do we share your information?

We will never share your personal information:

• with other organisations for them to use for their own marketing purposes
• for our own marketing purposes if you have indicated that you do not wish to be contacted
  by us for such purposes. However, we will retain your details on a suppression list to help ensure that we do not continue to contact you

There are some circumstances where we may need to share your information. For instance:

• if we are legally required to do so, for example, by a court order, law enforcement agency pursuing an investigation
• if we believe it necessary to protect or defend our rights, property or the personal safety of our personnel or visitors to our premises or website
• as part of a sale, merger or acquisition, or other transfer of all or part of our assets including as part of a bankruptcy proceeding
• with contractors, suppliers, or other third parties that provide services on our behalf (such as website host providers or mailing service providers)
• with our professional advisors, lawyers, accountants and auditors
• when we work with carefully selected partners for either research or analysis, fundraising and processing card payments. These partners will only have access to your information when the necessary contractual arrangements have been agreed and signed, these contracts dictate Folly Wildlife Rescue’s requirements for them to process the information and conform to data protection legislation
• when we work with carefully selected partners for marketing purposes. These partners will only have access to your information when accessing software via Folly Wildlife Rescue’s login credentials
• information that has to be sent to HMRC as part of the declaration process for Gift Aid so that we can reclaim the Gift Aid on your donation(s) with your consent or as otherwise disclosed at the time of data collection or sharing
• third-party charities that we may transfer an animal to as part of their rehabilitation process

International data transfers

We will not transfer your personal information outside of the UK. However, if this changes, we will take steps to ensure that your personal information is protected in accordance with appropriate safeguards, especially where the recipient country is not considered to be adequate under UK law. In particular, we will rely on the appropriate safeguards under data protection legislation, such as standard contractual clauses approved by the UK Government to protect your personal information.

Your right of access to your information

Under certain privacy laws, you have rights relating to your personal information. You may have a right to the following:

• to request access to the personal information we hold about you
• to request that we rectify or erase your personal information
• to request that we restrict the processing of your personal information
• to object to our processing of your personal information in certain circumstances
• under certain circumstances, to ask us to port personal information about you that you have provided to us to you or to a third party and
• where we previously obtained your consent, to withdraw consent to processing your personal information

If you wish to pursue any of the above rights or have any other concerns regarding your information that Folly Wildlife Rescue may hold please email admin@fwrt.org.uk or write to us at: The Broadwater Forest Wildlife Hospital, Fairview Lane, Tunbridge Wells, Kent TN3 9LU. Please be aware that we may be unable to provide these rights to you under certain circumstances, for example if we are legally prevented from doing so or can rely on exemptions.

Change contact details or consent

If your personal details change, please help us to keep your information up to date by notifying us. If at any time you’d like us to change the way we contact you, if you would prefer that we did not profile your data, or if you would like to opt out of our communications altogether email admin@fwrt.org.uk and/or write to us at: The Broadwater Forest Wildlife Hospital, Fairview Lane, Tunbridge Wells, Kent TN3 9LU.

We will only contact you if we have your consent to do so, but if you receive anything you would rather not, please let us know. We include an unsubscribe option within every email we send so you are always in control of what you receive. If you receive communications you do not want please let us know so we can update your communication preferences. This will help us to ensure we only ever send you materials that you would like to receive.

Please allow a 28-day period for any changes to take effect.

Do we use ‘cookies’?

Cookies are small pieces of information stored by your internet browser onto your computer or mobile device. Folly Wildlife Rescue uses session cookies to ensure that you can interact with our websites successfully.

Links to third party websites

If you access any other websites published via Folly Wildlife Rescue on website or email communication, please ensure you read their Privacy Policy as they are independent from Folly Wildlife Rescue and we have no control over how they manage your personal information that is collected from your visit to their website.

Social media sites (Facebook, Twitter, YouTube, LinkedIn etc)

This policy covers how we will use your information from social media pages that you visit but you will also need to read how the providers of the social media websites will use your information. Please ensure you read their Privacy Policy (or equivalent) before sharing data and make use of their privacy settings and reporting mechanisms to control how your data is used.

Website information

All information published on our website is provided to the best of our knowledge. However, while Folly Wildlife Rescue is happy to supply any assistance and guidance regarding wildlife welfare to Folly Wildlife Rescue supporters and members of the public, it must be appreciated that such guidance is based only on information supplied to Folly Wildlife Rescue and Folly Wildlife Rescue will not be liable for injury, loss or damage arising from such guidance supplied.

You may print any newsletter or factsheet on this site for your own information but you may not sell it, reproduce it on the internet, distribute it, alter it, or reprint it in any publication without permission from us. Please email admin@fwrt.org.uk.

Complaints

If you have a complaint about Folly Wildlife Rescue or any of our policies or procedures please contact us at admin@fwrt.org.uk.

Should you be dissatisfied with our response to your complaint in relation to the handling of your personal information, you can contact The Chair of the Trustees of Folly Wildlife Rescue at:

The Broadwater Forest Hospital
Fairview Lane
Tunbridge Wells
Kent
TN3 9LU